What have you learnt from your audience feedback?
We stuck up our work on the wall in our media classroom and allowed people to give feedback throughout the day. They left comments by sticking post it notes on the work and from this feedback we eventually determined, along with the fact that our actor wasn't available much making it difficult to find a time to film and the deadline was quickly approaching we switched to using me instead which allowed us to change our colour layouts as we used different images, we also took in the rest of the feedback such as there being too much blank space, in the original image you could not see his arms so I made sure to not wear colours that would stand out.
As for the digipak, they suggested that we add more thank yous which was something we did, another big thing was that not many people could tell what genre the digipak and advert were supposed to be, which is something we needed it to convey as by looking at the advert they would not be able to hear the music. As we changed both the advert and digipak and replaced the pictures of Renatas with me we were able to make our genre clear by using different colours, having a mix of both toned down and bright images, with a lot of images of the actor on the digipak.
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