Video Change

We were having problems with finding times that everyone was avaliable to film and due to that, at this point in time we don't have much footage. With deadlines approaching we decided it would be easier for us to change the person we are using for our video and as we do not have time to be searching around for another actor I will be featuring in the music video, advert and digipak as the artist, hopefully we will now be able to film more regularly and finish the video in time.

The footage we have already taken consists of lip syncing which can easily be refilmed and we also have the ending scene where they look at each other from across the road, that scene could be turned into a fight scene where they're arguing because the girl is looking at other guys.

Ending Scene

Filming (1)

Yesterday we had our first day of filming, in total there are 50 video clips, a lot of them having mistakes in them but we managed to get all the shots we planned to film and I have started editing them on Premiere Pro.

Premier Pro Editing Test

I edited some of the time lapse footage to see how it could look once it's in our video. I used a circle which was feathered to create a vignette effect. I also tested some colour correction to make certain colours (the sky) stand out more than the darker colours, I then also desaturated the footage leaving it with a dulled colour look.

Student Advert Analysis

This is an advert made by a past media student, looking at it I can straight away see some things I would do differently. The images are quite low quality so I'd ensure those were higher, the text is also hard to read due to how small it is and the colour of the background/text makes it even harder to read.

Another thing that I would change it the layout of the advert, the text seems to be all over the place and doesn't flow very well, I do however like the idea of the image, with the microphone being left on the floor but I feel like this is an advert aimed at people who are already fans of the band as if it was aiming at new fans it would show images of the band so they can see.

The Script #3 Advert Analysis

This is a poster advertising The Script's album, #3. As with most male bands, there is one person, usually the lead singer, who is seen as the figurehead of the band and most advertising is based around them, as seen in this advert where Danny's head is the largest and the other band members are layered over the top of his head.

In this advert, there is a 2/3 split, where at the top of the page the band's name and the name of the album are displayed, the image of the band members is directly in the center of this advert, making it the first thing that you see and specifically, as his image is largest, Danny is the first band member that you notice which impies that he is the lead singer.

At the bottom of the page, there is information about when the advert is due to be released and a link to their website. I like this advert as it is simplistic and to the point, there aren't any quotes from reviews or anything trying to promote how good the band is which keeps it clean and for that reason I would assume this advert is directed towards people who are already fans of The Script as opposed to the advert aiming to attract new fans.

Time-lapse Footage

Today I was able to film some of the time-lapse footage which we will be using as a filler in our music video. There are a few more scenes we want to have in time-lapse format but this is an example of one of them.